Selling a home in today’s competitive market requires effective marketing strategies and the resources to implement them.  My Residential Marketing Plan assures your property maximum exposure with full-color property brochures, consistent advertising and direct mailings, property virtual tours and open houses, and one of the most visited real estate websites on the Internet in Central Virginia.  

Step 1: Prepare Your Property For Sale

• Understand Your Real Estate Goals
• Establish a Competitive Price for Your Home
• Identify Profitable Home Improvement Opportunities

Step 2: High-Impact Marketing Materials

• High-Quality Digital Photography of Your Home
• Full-Color Property Brochures of Your Home
• Full-Color Postcards of Your Home
• Distributed at showings, open houses, public venues, and direct-mail

Step 3: State of The Art Technology

• Immediately Place Your Home on Multiple Listing System (MLS)
• Immediately Place Your Home on UniqueHomesofCharlottesville.com and National Internet Sites like realtor.com 
• Leverage My In-House Systems for Fast-Response Marketing

Step 4: Consistent Media Advertising

• Major and Community Newspapers
• Consumer and Industry Magazines and Journals
• Local Television and Radio Networks

Step 5: Showings and Open Houses

• Help You Prepare Your Home for Showings
• Provide High-Impact Marketing Materials
• Schedule Your Home for an Open House

Step 6: Follow-up Quickly and Consistently

• Immediately Respond to all Leads
• Encourage Serious Buyers to Make Serious Offers
• Facilitate the Closing Process to Ensure a Successful, Competitively Priced, Stress-Free Sale